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Oh boy, this one just doesn’t sit right with me.

2wai's app allows users to create interactive avatars of deceased loved ones from short video clips, November 2025. pic.twitter.com/Yqdqq3yc1c
— Future Adam Curtis B-Roll (@adamcurtisbroll) November 13, 2025

2wai has created an app that features avatars of deceased loved ones, allowing people to “create your very own digital twin—a HoloAvatar who looks and talks like you, and even shares the same memories.”

According to its website:

With the magic of AI, 2wai lets anyone talk to their favorite creators, brands, and characters in a virtual world that feels real.

On the 2wai app, chatting is only the beginning. New avatars with new capabilities are created every day.

2wai enables….audiences using life-like HoloAvatars. Bridge the gap between you and your fans with immersive, real-time, two-way conversations.

One side of me thinks it’s a sweet initiative, but the other side is freaked out by the dystopian feel. What I don’t understand is this: if the loved one is deceased, why create fake memories that aren’t real?

Firstly, this is confusing for the child in the potential simulation shown in the ad. Secondly—and I must reiterate this—it’s not real. I don’t understand why anyone would want to create emotional responses to things that aren’t real and never will be. That can’t be good for one’s psychological health, could it? If anything, wouldn’t it make you miss them more? It convinces your mind that this is how the interaction would likely go, but you can never know for sure, leaving people with an impossible-to-fill void of uncertainty.

It’s also just bizarre. Is this really where our world is headed—fake emotions and interactions all at the behest of AI? I don’t think I like where this is going.

While some might say this is sweet, I’m leaning toward the side that finds it downright disturbing. I don’t know—what do you think? I’m no artificial intelligence expert, nor am I a psychologist, so take what I say with a grain of salt. All I know is that someone, somewhere warned us about this—and it may already be too late to go back.

That being said, avatars aren’t real—and now my conspiracy-theory mind is going wild. Is this even real life? Are we living in a simulation? At this point, that question may never be fully answered.

- YouTubewww.youtube.com